Simply sell Life insurance

You bring your Life insurance expertise. We'll bring everything else.

Sign up now to start selling


By clicking "Start Now" I hereby consent to receive communication from ASSURANCE including email, SMS, and phone.

CCPA Disclosure for CA Residents

Flexible sales opportunities to help people find Life Insurance policies

Earn Anytime, Anywhere

Your work-life balance matters to us. Work where, when, and how you want. You chart your career path and you set your own schedule all day, every day.

Save Time and Money

We do marketing, so you don’t have to. Assurance spends millions of dollars to source qualified, inbound leads, all available at no cost to you. You can focus on your sales instead of finding customers.

Dedicated Support

Learn from experienced professionals during training and join a community of agents across the country. We work hard for you so that you can work hard for customers.

Dynamic Technology Platform

Connect to customers and find plans from multiple carriers with our easy-to-use platform. You will spend less time troubleshooting and more time making sales.

High Earning Potential

Thousands of agents have chosen the Assurance platform to advance their insurance career. Hit sales targets and stay dedicated to your earnings goal.

Fast Payments

On top of commissions, you may earn onboarding bonuses, show-up bonuses, frequent incentives, and enrollment fees!

Build your career and help people find a policy that fits their needs

How Do I Sign Up?

Complete the form above

Fill out the questionnaire

Schedule a webinar session with our team

Get appointed and complete online training

Log on to the platform and start earning money

What Do I Need?

Valid National Producer Number (NPN)

At least 10 coinciding life (and health) insurance state licenses (the more the better)

1+ years of phone sales experience

High-speed internet and reliable computer

Headset with a microphone

Compliant workspace and equipment to HIPAA privacy and security standards


How Does Assurance Work?

Free Leads

Assurance's owned and operated sites source in-market leads across the country. We transfer warm, qualified shoppers to you within minutes of them expressing interest.

Simple Sales Platform

Our all-in-one quoting and application tool means no paperwork for you and automatic policy recommendations to help customers.

Build Your Career

Independent agents are self-employed, with unlimited commissions. Manage your own schedule to meet your earnings goal. Attend free trainings to improve your sales.

Sell Life insurance from some of the largest carriers in the country

Life agents sell Term, Whole, Final Expense and more. No exams and instant decisions also available.

Pru Logo 1 Logo Transamerica Logo Lumico Moo Vert 654 C United Comp Copy

Top questions.

How much could I earn?
We're glad you asked! We worked with data scientists to come up with how much our average on-demand (independent) agent earns (per year), given the "hours per week" they commit to. Learn more in our webinar after you complete the form above.

Can I refer-a-friend?
Absolutely! After you become an active agent, you'll receive a unique referral link you can share.
Do I get residuals?
There are no residuals. Instead, we focus on maximizing your compensation up front through a lucrative commission schedule and many bonus opportunities.
Am I a captive agent?
No. Agents who use the Assurance platform are free to work as an agent with other employers or for themselves.
Do I have to be appointed through Assurance?
Yes. If appointed with our carriers through other agencies, you’ll have to get reappointed through Assurance.
Can I work other jobs?
Yes. You can make Assurance your sole source of income, or you can supplement other jobs. Total work freedom.
How much do I have to work?
Independent Life insurance agents are self-employed (1099) and work remote. You are in charge of your own schedule. We recommend setting your earnings goal to determine a schedule that meets your target income.
Why do I need at least 10 state licenses?
When you log on to the platform, you immediately start getting calls from shoppers who live in the states for which you have licenses. The more state licenses you have, the more calls you can take. The fewer state licenses you have, the more likely it is you may experience long wait times between calls.
Will I be an Assurance or Prudential employee?
You are not an employee, you are actually an independent contractor. Assurance is a subsidiary of Prudential Financial. Your contract is with Assurance, not Prudential Financial.
What is the chargeback window?
Around 4 months — much shorter than the industry average.
Are there benefits?
This is a contract (1099) role, so there are no traditional benefits.